message
JOIN US
Talks & Panels - Renowned Speakers - Sunset Socials - Build your digital avatar -
Talks & Panels - Renowned Speakers - Sunset Socials - Build your digital avatar -

THE SRMG EXPERIENCE

Media experts, thought leaders, creative minds and innovators gather at the renowned annual Cannes Lions event – and this year, SRMG will present and represent the region’s best.

Visit us at the SRMG cabana for an immersive and engaging experience. What’s in store? Panel discussions, talks, networking opportunities, a chance to build your own digital avatar, and more!

WHEN
Monday - Friday
20 - 24 June, 2022
WHERE
SRMG Beach House, Beach Town, Croisette, Cannes
srmg experience

MEET OUR
PANELISTS

JOIN OUR PANEL DISCUSSIONS

panel info

Fireside Chat with Sir Martin Sorrell
- Advertising Reimagined

The advertising industry is coming out of the pandemic renewed and increasingly digital. But is its model fit for the challenges and opportunities ahead? In this fireside conversation, advertising legend Sir Martin Sorrell reflects on the evolution of the industry, where it is going, and what it will take to create the industry of the future.

panelist
Sir Martin Sorrell
Co-Founder
S4S Ventures
panel info

Sustainable Fashion Looks Good on You

From secondhand markets to how clothes are produced, there is incredible, untapped potential in sustainable fashion initiatives. This session will explore how brands, consumers, and governments are investing in sustainable fashion, and what more is needed.

panelist
Lama AlShethry
Editor-in-Chief, Sayidaty
Magazine and AlJamila
panelist
Natalia Modenova
Founder and COO DRESSX,
United States
panelist
Burak Çakmak
CEO, Fashion Commission,
Ministry of Culture
Nadia El Bsat
Anchor & Producer, Asharq Business
with Bloomberg UAE
MODERATOR
panel info

Local Voices, Global Thoughts: Podcasting
in MENA

Increased celebrity involvement and proliferation of technologies, like smart speakers, have accelerated growth in the podcast industry, where listeners account for almost 20% of all internet users today. Publishers are also prioritizing digital audio investments, preferring them over other type of audience generating innovations. This panel will invite podcasts and media leaders to share their insights.

panelist
Leila Hamadeh
CEO & Co-Founder,
Finyal Media
panelist
Claudius Boller
Managing Director
for MENA & South Asia
(excl. India),
Spotify
panelist
Abdulrahman Abumalih
Founder & CEO,
Thmanya, Saudi Arabia
Tarek Ali Ahmad
Media Editor, Arab News, UK
MODERATOR
panel info

Digital Wellbeing: A Global Imperative

Increased awareness of how technology is impacting our wellbeing is leading to a rethinking of how we interact with it. How can advertising leverage this trend for a more meaningful relationship between brands and consumers?

panelist
Abdullah Al-Rashid
Director, Ithra, Saudi Arabia
panelist
Larissa May
Founder & Executive
Director, #HalfTheStory
panelist
Nadja White
Global CMO, VICE Media LLC, USA
Haifa Aljedae
Managing Director, SRMG Think,
Saudi Arabia
MODERATOR
panel info

Innovation Trends in Media. What's hot? What's not?

In this session, leading players and investors explore the trends shaping the media innovation space, and what some of the underlying transformative directions and technologies mean for the industry.

panelist
Laurent Thevenet
Head of Creative
Technology, Publicis
Group APAC & MEA
panelist
Per Pedersen
Founder & Global
Creative Chairman,
by The Network
panelist
Rebecca Bezzina
SVP Managing
Director R/GA London
Riad Hamade
Director of Business News, Asharq Business with Bloomberg,
United Arab Emirates
MODERATOR
panel info

Towards a More Inclusive Creative Industry: Women in Power

Diversity, equity, and inclusion initiatives have elevated diverse backgrounds and talent to create new opportunities within the creative industry. This panel discussion will highlight women within the industry that have broken the glass ceiling and have enabled other women and female entrepreneurs to reach new heights and set more equal standards.

panelist
Demet Ikiler
CEO GroupM EMEA,
WPP Country Chair
panelist
Nicky Bullard
Chief Creative Officer,
MullenLowe Group UK
panelist
Nour AlHassan
CEO, Tarjama
Cyba Audi
Senior Anchor & Editor-at-Large,
Asharq Bloomberg Business News,
United Arab Emirates
MODERATOR
panel info

MENA Media: Insights into a Booming Market

The Media & Entertainment market in the Middle East is both rapidly growing and rapidly evolving. This panel will delve into the trends shaping the MENA market, the specificities behind those trends and the opportunities they represent. 

panelist
Jomana Al Rashid
Board member & Chief Executive Officer, SRMG,
Saudi Arabia
panelist
Eddy Maroun
Co-Founder and CEO,
Anghami, UAE
panelist
Fares Akkad
Regional Director, MENA
Meta
panelist
Dani Richa
Chairman and CEO,
BBDO Middle East,
Africa and Pakistan
Bassil bin Abdullah Al Mouallimi
Chief Strategy Officer, SRMG,
Saudi Arabia
MODERATOR
panel info

Meet the MENA Lions

A decade ago, most MENA creative agencies visited festivals as spectators. Now, those same agencies are highly decorated, award- winning hubs for global creativity. From the MENA Lions themselves, this panel will explore how MENA has managed to recently break the glass ceiling at global creative award shows, the story behind such breakthroughs, and what MENA must do as a region to continue to shine on a global stage.

panelist
Joe Abou Khaled
Regional Executive Creative
Director MENA,
IMPACT BBDO, Lebanon
panelist
Mohammed Bahmishan
Chief Creative Officer, Publicis Communications
KSA, Saudi Arabia
panelist
Ramsey Naja
Regional Executive Director,
DDB Dubai
Fadi Mroue
Chief Creative Officer &
Managing Director of SRMG Labs
MODERATOR
panel info

The Power of Storytelling

Stories have the capacity to ignite movements capable of defining society and shaping the world. This panel will explore digital storytelling and high-impact practices to grow your audience base, amplify your narrative, and address major issues.

panelist
Abdulaziz Almuzaini
Co-Founder and CEO
of Myrkott Studio
panelist
Alaa Fadan
Chairman and CEO, Telfaz11
Studios, Saudi Arabia
panelist
Philip Davies
President EMEA
at Siegel+Gale
panelist
Hebah Fisher
Co-Founder & CEO,
Kerning Culture
Riad Hamade
Director of Business News, Asharq Business with Bloomberg,
United Arab Emirates
MODERATOR
REGISTER

LET'S CONNECT!

We will be in Cannes for the week, Share your contact details and schedule a meeting:

Our Location

Our cabana is located in Beach Town, right across the street from the Palais and the Majestic Hotel. Pop by and say hello!